{"id":3090,"date":"2011-09-21T18:36:59","date_gmt":"2011-09-21T18:36:59","guid":{"rendered":"http:\/\/mrnystyleandtravel.com\/?p=3090"},"modified":"2013-01-09T18:50:55","modified_gmt":"2013-01-09T18:50:55","slug":"maxims-mirror-of-parisian-life","status":"publish","type":"post","link":"https:\/\/www.mrnystyleandtravel.com\/?p=3090","title":{"rendered":"“Maxim\u2019s: Mirror of Parisian Life”"},"content":{"rendered":"

\"Maxims\"<\/a><\/h3>\n
<\/div>\n

In the greatest of the world\u2019s cities, there exist certain restaurants that become larger than life, serving as theaters for that city and its more flamboyant players.<\/p>\n

For years, supper clubs such as El Morocco and the Stork defined the joie de vivre of a New York night. Before them was Delmonico\u2019s, and later, there was Elaine\u2019s and also La Goulue, and of course, 21, the former speakeasy on 52rd Street, notable for its lawn jockeys, its ceiling of antique toys, and its haute hamburger.<\/p>\n

In Paris, however, there has always been only Maxim\u2019s. Of course other Parisian restaurants such as Tour d\u2019Argent, Taillevent, and Grand Vefour are widely recognized for their culinary excellence, but for the sheer theatricality of Parisian life, Maxim\u2019s has been the ne plus ultra.<\/p>\n

Opened in 1893 on rue Royale by Maxime and Georges Gaillard, Maxim\u2019s was almost immediately “discovered” by a stunning Parisian beauty, Irma de Montigny, who vowed to launch the little “bouchon” with her stylish friends, thereby establishing a pattern that has repeated itself through the decades. Throughout its more than 100 years of operation, Maxim\u2019s tony clientele has included Jackie O and Liza, Mick Jagger and Jerry Hall, Aristotle Onassis, Marlene Dietrich, Marcel Proust, Grace Kelly, Princess Caroline, the Duke and Duchess of Windsor, Jean Seberg, Barbra Streisand – and nearly every other boldfaced name who has ever set foot on French soil.<\/p>\n

\"(Source:<\/a>

(Source: Assouline)<\/p><\/div>\n

In Jean-Pascal Hesse\u2019s recently published “Maxim\u2019s: Mirror of Parisian Life” (Assouline, 2011), scores of full-page black and white photos capture the serendipitous nature of a night at Maxim\u2019s when counts and dukes elbowed Hollywood stars, while toasting and smoking with politicians and financiers. Interspersed with holiday menus and illustrations by Maxim\u2019s resident artist, Sem, the book lovingly examines the restaurant\u2019s storied history. Sem\u2019s renderings of the restaurant\u2019s fabulous clientele are as tongue in cheek as the work of cartoonist Peter Arno who, for years, astutely captured that same rarefied strata of New York society in the pages of the “New Yorker.”<\/p>\n

A repository of Art Nouveau d\u00e9cor, Maxim\u2019s has long served as a beacon of Belle \u00c9poque style – and perhaps nowhere more lovingly than in Vincente Minnelli\u2019s film “Gigi,” scenes of which take place in the restaurant. Courtesans such as Gigi were an integral part of Maxim\u2019s early success and Hesse insures that their contributions are not overlooked.<\/p>\n

During the Great War, when much of France was shuttered, Maxim\u2019s soldiered on, serving the aviator heroes of the day – as well as Mata Hari. And though German officers commandeered the restaurant during World War II, Maxim\u2019s flourished throughout the Forties entertaining the likes of columnist Elsa Maxwell, who spread the word about the restaurant to her many loyal readers.<\/p>\n

\"(Source:<\/a>

(Source: Assouline)<\/p><\/div>\n

By the Fifties, Maxim\u2019s was more chic than ever, thanks to luminaries such as Maria Callas, and the Windsors – and it was perhaps inevitable that in 1981, Pierre Cardin, who owned a share of Maxim\u2019s, would make an offer to purchase the restaurant in toto.<\/p>\n

As Cardin writes in the book\u2019s foreword, “…we do not notice our own aging… Maxim\u2019s is there, in our past, our present, our future…an actor and a mirror of Parisian life. Year after year, Maxim\u2019s remains the prestigious symbol of a certain way of life.”<\/p>\n

Clothbound in burgundy velour with gold lettering (Maxim\u2019s signature colors), Hesse\u2019s book beautifully chronicles the progression of a small bouchon on rue Royale into one of the world\u2019s more illustrious locales. And the addition of an entire recipe section devoted to some of Maxim\u2019s more famous dishes (gloriously photographed) offers readers the opportunity to create a bit of Maxim\u2019s in their very own kitchens.<\/p>\n

Pop the bubbly and toast to Maxim\u2019s, a restaurant that exemplifies Parisian joie de vivre.<\/p>\n

DETAILS: 9 x 11 4\/5 ” \u2022 23 x 30 cm \u2022 192 pages \u2022 hardcover<\/p>\n

ISBN: 9782759405312<\/p>\n

PRICE: $85 – \u20ac65 – \u00a355<\/p>\n

LINK:\u00a0“Maxim\u2019s: Mirror of Parisian Life”<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

In the greatest of the world\u2019s cities, there exist certain restaurants that become larger than life, serving as theaters for that city and its more flamboyant players. For years, supper clubs such as El Morocco and the Stork defined the … Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":3091,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[84,8],"tags":[562,563,561,110,143],"class_list":["post-3090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book-review","category-restaurant","tag-maxims-mirror-of-parisian-life","tag-assouline","tag-maxims","tag-paris","tag-restaurants"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.mrnystyleandtravel.com\/wp-content\/uploads\/2013\/01\/Maxims.jpg","jetpack_shortlink":"https:\/\/wp.me\/p31sdB-NQ","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/posts\/3090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3090"}],"version-history":[{"count":4,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/posts\/3090\/revisions"}],"predecessor-version":[{"id":3096,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/posts\/3090\/revisions\/3096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=\/wp\/v2\/media\/3091"}],"wp:attachment":[{"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mrnystyleandtravel.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}